19/03/2010

Folding Plug Wins Design Award




Last night, Britain's most prestigious design prize was awarded to a plug. At a ceremony at the Design Museum, the Brit Insurance Designs of the Year award was carried off by an unknown Korean who only graduated from the Royal College of Art last summer. Min-Kyu Choi was probably not the first person to notice the disparity between his Macbook Air laptop (thin enough to slide into a manila envelope) and the plug attached to it (so bulky you need a duffel bag). But he was certainly the first to sit down and redesign the plug so that it folds flat. This piece of electrical origami says all you need to know about the power of designers to transform our everyday world.


Personally, i think it will stop those unfortunate times when i don't have my glasses on and stand on an upturned plug, oouch! 


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